What is Pay Per Click?

PPC from GreatClicksPay per click (PPC) is an advertising technique used on websites, advertising networks, and search engines.  Advertisers create ads (called "sponsored links" or "sponsored ads") and these appear next to the natural or organic results on the page. The advertiser pays only when the user clicks on the ad.

We provide Pay Per Click Setup and Management services, building targeted advertising through Google, Yahoo, and MSN and their search and content partners.  We offer a full campaign Management and Optimisation service that will outpace and outperform your competitors, delivering the best possible ROI and leaving you to manage your business.

Google Adwords is a Pay Per Click (PPC) engine that allows you to promote your business online quickly and easily. Using Google Adwords, you create 'sponsored ads' that appear next to search engine results.  Web surfers that are specifically looking for fresh apricots will be drawn to your site. Your ad is displayed many times however you only pay for when a visitor actually clicks to go to your site.

 

In Google Adwords, you create an ad campaign designed to target the customers that you want. For example, you can target:

- Local customers only (i.e. Bournemouth, London etc.)
- Different ads for different neighborhoods (Bournemouth, Poole, Christchurch, Winchester etc.)
- In addition, you set up a daily budget for your ad campaigns. Adwords makes sure that you never go over your daily budget. This allows you to plan exactly how much advertising you will use during the month.
- GreatClicks can work with you to create a complete Google Adwords campaign that will allow you to market to your target customers and achieve maximum results.

 

Your first consultation consists of the following:

  • - Deciding on your target markets
  • - Creating powerful keywords that get results
  • - Creating an ad campaign within a certain budget
  • - Creating specialized landing pages to maximize results from your target audience


Visit our contact page to speak with a consultant regarding your Google Adwords campaign today.